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How They Named :::
ABN AMRO
In the 1960s, the Nederlandse Handelmaatschappij (Dutch Trading Society; 1824) and the Twentsche Bank merged to form the Algemene Bank Nederland ( ABN; General Bank of the Netherlands) . In 1966, the Amsterdamsche Bank and the Rotterdamsche Bank merged to form the Amro Bank. In 1991, ABNand Amro Bank merged to form ABN AMRO.
Accenture
Accent on the Future. Greater-than 'accent' over the logo's t points forward towards the future. The name Accenture was proposed by a company employee in Norwayas part of a internal name finding process (BrandStorming) . Prior to January 1, 2001 the company was called Andersen Consulting.
Adidas
from the name of the founder Adolf (Adi) Dassler.
Adobe
came from name of the river Adobe Creek that ran behind the houses of founders John Warnock and Chuck Geschke .
AltaVista
Spanish for "high view".
Amazon.com
Founder Jeff Bezos renamed the company to Amazon (from the earlier name of Cadabra.com ) after the world's most voluminous river, the Amazon. He saw the potential for a larger volume of sales in an online bookstore as opposed to the then prevalent bookstores. (Alternative: It is said that Jeff Bezos named his book store Amazon simply to cash in on the popularity of Yahoo at the time. Yahoo listed entries alphabetically, and thus Amazon would always appear above its competitors in the relevant categories it was listed in.)
AMD
Advanced Micro Devices.
Apache
The name was chosen from respect for the Native American Indian tribe of Apache (Indé), well-known for their superior skills in warfare strategy and their inexhaustible endurance. Secondarily, and more popularly (though incorrectly) accepted, it's considered a cute name that stuck: its founders got started by applying patches to code written for NCSA's httpd daemon. The result was 'a patchy' server â€" thus the name Apache.
Apple
for the favourite fruit of co-founder Steve Jobs and/or for the time he worked at an apple orchard. He was three months late in filing a name for the business, and he threatened to call his company Apple Computer if his colleagues didn't suggest a better name by 5 p.m. Apple's Macintosh is named after a popular variety of apple sold in the US. Apple also wanted to distance itself from the cold, unapproachable, complicated imagery created by the other computer companies at the time had names like IBM, NEC, DEC, ADPAC, Cincom, Dylakor, Input, Integral Systems, SAP, PSDI, Syncsort and Tesseract. The new company sought to reverse the entrenched view of computers in order to get people to use them at home. They looked for a name that was unlike the names of traditional computer companies, a name that also supported a brand positioning strategy that was to be perceived as simple, warm, human, approachable and different. Note: Apple had to get approval from the Beatle's Apple Corps to use the name 'Apple' and paid a one-time royalty of $100,000 to McIntosh Laboratory, Inc., a maker of high-end audio equipment, to use the derivative name 'Macintosh', known now as just 'Mac'.
AT&T
American Telephone and Telegraph Corporation officially changed its name to AT&T in the 1990s.
Bauknecht
Founded as an electrotechnical workshop in 1919 by Gottlob Bauknecht .
BBC
Stands for British Broadcasting Corporation.
BenQ
Bringing ENjoyment and Quality to life
Blaupunkt
Blaupunkt (Blue dot) was founded in 1923 under the name Ideal. Their core business was the manufacturing of headphones. If the headphones came through quality tests, the company would give the headphones a blue dot. The headphones quickly became known as the blue dots or blaue Punkte. The quality symbol would become a trademark, and the trademark would become the company name in 1938.
BMW
abbreviation of Bayerische Motoren Werke (Bavarian Motor Factories)
Borealis
The Northern Lights or Aurora Borealis, is the celestial phenomenon that features bursts of light in colourful patterns dancing across the night skies of the north. Borealis, inspired from the shining brilliance of the Northern Lights, was formed in 1994 out of the merger between two northern oil companies, Norway's Statoil and Finland's Neste.
BP
formerly British Petroleum, now "BP" (The slogan "Beyond Petroleum" has incorrectly been taken to refer to the company's new name following its rebranding effort in 2000).
BRAC
abbreviation for Bangladesh Rural Advancement Committee, world's largest NGO (non governmental organization) . It works in development programs around the world.
Bridgestone
named after founder Shojiro Ishibashi. The surname Ishibashi (??) means "stone bridge", i.e. "bridge of stone".
Bull
Compagnie des machines Bull was founded in Paristo exploit the patents for punched card machines taken out by a Norwegian engineer, Fredrik Rosing Bull.
Cadillac
Cadillac was named after the 18th century French explorer Antoine Laumet de La Mothe , sieur de Cadillac, founder of Detroit, Michigan. Cadillac is a small town in the South of France.
Canon
Originally (1933) Precision Optical Instruments Laboratory the new name (1935) derived from the name of the company's first camera, the Kwannon, in turn named after the Japanese name of the Buddhist bodhisattva of mercy.
CGI
from the first letter of Information Management Consultant in french (Conseiller en Gestion et Informatique) .
Cisco
short for San Francisco. It has also been suggested that it was "CIS-co" â€" Computer Information Services was the department at StanfordUniversityt hat the founders worked in.
COBRA
Computadores Brasileiros, "Brazilian Computers", electronics and services company, was the first state-owned designer and producer of computers in the 1970s, later acquired by the Banco do Brasil.
Coca-Cola
Coca-Cola's name is derived from the coca leaves and kola nuts used as flavoring. Coca-Cola creator John S. Pemberton changed the 'K' of kola to 'C' for the name to look better.
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